Step TWO: TOOLS! Using Social & eMedia Tools to Promote Your Business

Course 1 Title: “What is Social Media?”

Course Contents                   

Introduction         It’s Global and You’re Invited!                            

Chapter ONE        Social Media, the new Grapevine?               

Chapter TWO        Social Media, what is it?                   

Social Media Party
Social Media Education

Chapter THREE        Social Media Marketing               

Politics in Social Media
                Politics of Social Media
                According to Experts

Chapter FOUR        Social Media Networking                                                                                              

Facebook & Social Sites                                          
Retailers get Social & Netiquette   

Chapter FIVE        Online & Internet Marketing                       

Marketing on the Internet
Search Engine Marketing
Web Banner Ads
Email Marketing
Affiliate Marketing
Revenue Sharing
Interactive Advertising
Internet TV & Radio
Blog Marketing
Viral Marketing
Online Identity Management

Chapter SIX        Sell your Apples with Social Media!               

Appendix              About the Author                                                    

 

Course 2 Title: "Learn to Blog, Ping, Pod, Stream, Bookmark . . . . "
     
Course Contents:   

Introduction         Gettting the hang of new technology and terms!

Chapter ONE        Why Get Online?                      

Chapter TWO       Getting Online                          

Chapter THREE    Which is it?  The Internet or the World Wide Web?          

Chapter FOUR                                       
 How to…   
       Blog & Assignment                               
       Ping & Assignment                          
       Pod & Assignment                           
       Stream & Assignment                       
       Bookmark & Assignment                                  
       Blast & Assignment                          
       Release & Assignment                      
       Wiki  & Assignment                         
       Widget  & Assignment                     
       Web & Assignment                            
       Link & Assignment                          
       Avatar & Assignment                       
       Tag   & Assignment                        
       Twitter!  & Assignment                     
       RSS & Assignment
       Smartphone & Assignment
       Google & Bing & Assignment
       Skype & Assignment                      
       YouTube & Hulu  & Assignment

Chapter FIVE        Graduate an Online Social Success              

Appendix              About the Authors